Meet Melissa
I believe thoughtful marketing should feel human, manageable and true - not loud, formulaic or generic.
Having spent the last two decades working in marketing and design across hospitality, lifestyle and creative businesses, my experience spans everything from large-scale hotels and country estates to interiors, events and small, owner-led brands.
Before working independently, I was Head of Marketing for a luxury, North Yorkshire hotel, country estate and spa, and previously led marketing for a group of award-winning wedding and events venues across Yorkshire. Those roles gave me a deep understanding of the realities of hospitality: fast pace, high expectations, tight margins and the importance of delivering a consistent, considered guest experience across every touchpoint.
Over the years, I’ve learned that most businesses don’t need grand strategies or complicated plans. They need someone who understands their world, can see the bigger picture, and help them put the right things in place without adding noise or overwhelm.
My approach is deliberately practical and considered. I take time to understand how your business works day to day, what matters most, what’s already working well, and where things could feel clearer, calmer or more joined up. Sometimes that means refining content or shaping a website. Other times it’s helping define direction, supporting a team, or creating the materials that allow your brand to show up confidently and consistently.
Having worked at the heart of hospitality operations, I understand the pace, the pressures, the importance of the guest journey, and the quiet details that make a brand feel thoughtful and well cared for. I bring that experience with me into every project, always in a grounded, collaborative way.
If your marketing feels disjointed, or you’d value a steady, experienced presence to help shape strategy and support the day-to-day, that’s where I can help.
If you’d like steady, thoughtful support that fits your business, let’s start a conversation.
Contact Melissa
Interested in working together? I offer a free, no obligation discovery call to find out how I can support you and your business.
Complete the enquiry form or email melissa@melissamagson.co.uk and let’s talk.